Stuff from a Communications 101 class

  • You are not your audience. Everyone does not think like you do. Don’t make bad assumptions.
  • Rhyming or starting each point with the same letter doesn’t make your message more memorable. It makes it seem cheap.
  • Avoid cliches always. (n.b. We should only get to use some version of “life is a journey” once in our life. Let’s assume you’ve used your chance.)
  • We probably don’t ever need you to tell us how the dictionary or “Webster” define anything.¬†Never use any version of the phrase “according to the dictionary…”
  • Avoid using “you” when you mean “I”. (e.g. “When someone yells at you, you feel angry.” should probably be “When someone yells at me, I feel angry.”)
  • If it’s boring for you to write or say, it’s probably boring for us to read or hear.
  • Velveeta is not cheese.
  • Don’t use more words when fewer will suffice.
  • You can put cream and sugar in your coffee, but you’d be wrong.
  • Inspire creativity in yourself by getting out of the ordinary routines. Fill your head with new stimuli and then create.
  • Never read from your notes or recite your own words from memory while speaking. Talk naturally through your ideas.
  • Never be the hero of the stories you tell.
  • Find opportunities to reveal your passion and personality in your speaking. But don’t forget to be gracious.